# About GENEO Founded by Mark and Tim, GENEO (pronounced jeh-nay-oh) was built to bridge the gap between complex enterprise software and the software frontline teams actually need. In our first decade, we met resistance. Everyone wanted on-site solutions, not cloud-based software. But we stuck to our principles, knowing that simple, accessible tools would win out. Today, we're a software house specialising in continuous improvement solutions, helping leadership see themselves as supporting the front line, flipping the traditional hierarchy. Our approach mirrors Toyota's Lean philosophy, and we continue to grow and develop our software. At every stage, we ensure it delivers the right impact for every client, in every industry, all whilst adhering to our ISO9001 and ISO27001 standard goals. We believe in collaboration, working closely with clients in the UK, Denmark, US, and Australia, to make our products better for them. Most importantly, we only want to implement our software if it truly works for your business, and our success depends on your success. ## Our team We have extensive experience across heavy industries, mining, aviation, automotive, pharmaceutical and more. For our consultants, their work is personal – and it’s the commitment to our partners' success that enables us to continue growing, and has kept our clients with us in years gone by, and for years to come. ## Our insights Read the latest insights and commentary from our experts surrounding Lean, our industry, and more. ### UK SME Procurement in Digital Government The Science, Innovation and Technology Committee has called for more UK SME involvement in digital government. GENEO argues that SME procurement must become practical, measurable and safe for public-sector buyers. ### Standardised Work: The Architecture Inside the Document Standardised Work is a system with a solid architecture in the depths of the document itself. And its impact, used effectively, is the secret sauce to continuous improvement, productivity (with a solid quality focus) and a dream for digital twinning. In the previous article we explored. Wait, stop. I explored and some of you read… ### What Is Standardised Work, Really? Do we truly understand what Standardised Work means? “That’s way too much effort, that. And for what return?” That’s a leader’s voice on the floor. The ‘kaizen blitz’ (don’t get me going on terminology) was done some weeks back and now things are unravelling. I’ve been asked to give an independent’s view on the culture,… ## Better standards, better work Low risk, real results – our pilot programme lets our experts put GENEO software to action in your business, with no long-term contract and a money-back guarantee. We’re ready when you are.